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Benelux and DACH Executive Assistant Summit

  • 8th – 9th December 2016
  • Germany flag Germany Berlin
  • Hotel NH Collection Berlin Friedrichstrasse Friedrichstraße 96, 10117

The BENELUX AND DACH EXECUTIVE ASSISTANT SUMMIT offers targeted training and valuable networking to qualified executive assistants.

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About Summit

The BENELUX AND DACH EXECUTIVE ASSISTANT SUMMIT offers targeted training and valuable networking to qualified executive assistants. The Summit will maintain its tradition as a highly interactive and engaging experience, with senior executive support professionals offering their advice and insights into current and anticipated challenges as well as tips for career development. This practical approach is complemented by expert trainers who will provide valuable strategies and techniques to enhance the efficiency and effectiveness of the executive support functions. The Summit will also allow PAs to explore the managerial aspects of the PA role using practical exercises and case studies, while enhancing their PA /EA skills with the latest PA/EA practice. It is an excellent event for senior personal assistants who are conscious of their continuous professional development and would like to optimize their personal brand.

Who Should Attend

Executive support professionals, including:

  • Executive Assistants
  • Executive Support
  • Executive Coordinators
  • Business Support
  • Personal Assistants
  • Faculty Support and Administration
  • Executive Officers
  • Administrative Assistants – Administrative Managers

Key Practical Learning Points of the Summit

  • How to excel as an executive level PA
  • How to establish a personal brand for career success
  • Learn from the professionals: Tips on how to be resilient 
  • Mentor and Mentee: The significance of mentoring for your career development
  • Building a flexible and successful community
  • Understanding the changing dynamics of the role of an EA/PA
  • The opportunities to become a true business partner to your executive
  • Becoming a role model and leading others
  • Hints from our special speaker Diana Brandl: The creation of a strong and effective network in the digital age
  • Learn the essence of business communication with Michele Thwaits Master your time with efficient tips from the world’s best Microsoft trainer – Vickie Sokol Evans
  • Interactive Q&A session: The biggest lesson learned in working for a very high-profile individual, with Samantha Cox, former PA to Sir Richard Branson

Lucy Brazier, UK

CEO, International Speaker, Conference Chair, One of the world’s leading authorities on the administrative profession

Marcham Publishing 

Lucy is one of the world’s leading authorities on the administrative profession.

Her passion is for the assistant role to be truly recognised as a career and not just a job. Her formidable training expertise and speaking style have given her opportunities to train, present and chair in over 45 countries at over 400 events, including chairing the 2015 World Administrator Summit in Papua New Guinea. This has created much needed discussions from encouraging executive assistants in Blue Chip companies to work towards becoming centres of excellence within their companies to explaining why college students should see the assistant role as proper profession with a career path.

Lucy has a unique overview of the role and where it is heading. With access to the most forward thinking, passionate and knowledgeable authorities on the role in the world as well as personally meeting and speaking to literally thousands of assistants over the last seven years, Lucy’s knowledge of the market and what assistants all over the world are facing on a day-to-day basis are second to none.

Lucy’s unique insight into the world of the executive assistants brings a distinct qual­ity and depth to her specialist development programmes. She continuously researches, develops and delivers to bring the most current, innovative and challenging development programmes to support assistants in rapidly changing business environments to meet the increasing skill sets required of senior assistants.

Lucy has been a publisher and events organiser for over 29 years. Lucy previously worked as a publishing director for Wilmington PLC, and has managed a team based in Singapore, New York, Germany and London responsible for 13 magazines, 12 international confer­ences, awards, trade show attendance and marketing for EMAP. Other companies worked for include: The Times, The Independent, Centaur Communications and Glass’s Guide.

Lucy has been a publisher and events organiser for over 29 years. Lucy previously worked as a publishing director for Wilmington PLC, and has managed a team based in Singapore, New York, Germany and London responsible for 13 magazines, 12 international confer- ences, awards, trade show attendance and marketing for EMAP. Other companies worked for include: The Times, The Independent, Centaur Communications and Glass’s Guide.

Vickie Sokol Evans, US

CEO/ Founder / Bestselling Author, Microsoft Certified Trainer & Engaging Speaker

The RedCape Company / Trainer to Bill Gate`s Team

Author of the bestselling Microsoft Office 100 Tips series for PC/Mac, Vickie is a Microsoft Certified Trainer with nearly 20 years of classroom training experience, specializing in the Microsoft, Google, and Apple productivity platforms such as Microsoft Office, OneNote, SharePoint, Skype/Lync, Office 365, Google Apps, Gmail, The Cloud, and more!

She travels the globe as a sought-after international speaker delivering live Jerry Maguire-inspired keynote presentations to a variety of audiences and teaching engaging instructor-led workshops and courses to such major brands as Microsoft, Starbucks, MasterCard, The New York Times, eBay, American Airlines, The Gates Foundation, and most notably, Bill Gates’s admin team.

Vickie earned her bachelor’s degree from The University of Texas and holds over 15 Microsoft certifications.

Having studied and performed improv comedy in New York, Dallas, and Austin, Vickie is highly engaging and adaptable during her sessions so that attendees learn MORE than what they expected while having fun in the process.

MICHELE THWAITS

Facilitator | Trainer | Speaker Life Coach | Virtual Assistant Empowered 4 Success

President of PAFSA

SAMANTHA COX

Corporate Director of VIP Services Seminole Gaming

Former PA of Sir Richard Branson, Virgin

Diana Brandl, DE

Senior Executive Assistant and Founder

The Socialista Projects

Diana Brandl holds a degree in International Administration and Management, specializing in Office Management. Throughout her career, she has worked successfully for C-level executives within global corporations such as Sony. Diana has a strong background in communications and is an active networker. She joined the professional network IMA (International Management Assistants) in 2006, and is a vocal and well-respected member of IMA Germany chairing the regional group of IMA Berlin. She continuously supports the role of the management assistant by speaking at international events and publishing various articles in Germany and abroad focussing on digital transformation, personal branding, strategic networking, mentoring, diversity and social media. Diana writes her own blog, The Socialista Projects, and is influencing the industry with her creative initiatives such as launching the hashtag #WeAreInThisTogether.

Diana describes herself as digital native and has recently worked in the start-up world, where she rediscovered her role as a management assistant with 17 years of professional experience within the New Work Generation. She teaches what it means to work with millennial managers and how important storytelling is in sharpening a profile.

Diana has been selected as one of three delegates to represent Germany in the 2018 World Administrators Summit in Frankfurt. She will be working on the future of the admin industry with office professionals from all over the world. As an influencer in this industry, Diana will have a strong voice in leading this profession to the future.

Diana is a regular interview partner in Germany and abroad sharing her stories as an expert in digital transformation and personal branding. Her first book, Chefsache Assistenz, will be published at the end of 2018.

Marion Lowrence, UK

Founder and Co-Director of The PA Hub

The PA Hub Ltd

Marion is a multi-award winning former PA, winning Yorkshire PA of the Year in 2011 and Pitman Training Super Achievers, PA of the Year in 2012. Marion has worked in various administration and management roles for over the last 30 years building up her expertise and networks throughout this time. This has included working for the Civil Service and the NHS before joining Yorkshire Universities as a senior PA in the higher education sector.

Marion has presented to various groups of PAs throughout the UK and overseas and she loves to network both in person and through social media. Marion was the founder of the Yorkshire Universities Internal PA Network which led her to set up The PA Hub with her husband and business partner Jon Lowrence, where they run 2 independent UK PA networks in Leeds and Liverpool as they continue to promote the profession as well as running conferences, showcases, and PA Awards.

Marion is also the events director for Executive Secretary LIVE, running events in Johannesburg, Auckland, Washington DC, Sydney, and Silicon Valley.

ANDREA MACARIE

Senior Executive Assistant

Telefonica

DANIELLE DE WULF

Management Assistant

Janssen, Pharmaceutical Companies of Johnson & Johnson

Helen Monument

Office Manager Assistant to VP

Shell Aircraft International

LEEANNE ADU

Award winning PA of the year 2013 Crew Leader

Women in Sport

Lucy Brazier, UK

CEO, International Speaker, Conference Chair, One of the world’s leading authorities on the administrative profession

Marcham Publishing 

Vickie Sokol Evans, US

CEO/ Founder / Bestselling Author, Microsoft Certified Trainer & Engaging Speaker

The RedCape Company / Trainer to Bill Gate`s Team

MICHELE THWAITS

Facilitator | Trainer | Speaker Life Coach | Virtual Assistant Empowered 4 Success

President of PAFSA

SAMANTHA COX

Corporate Director of VIP Services Seminole Gaming

Former PA of Sir Richard Branson, Virgin

Diana Brandl, DE

Senior Executive Assistant and Founder

The Socialista Projects

Marion Lowrence, UK

Founder and Co-Director of The PA Hub

The PA Hub Ltd

ANDREA MACARIE

Senior Executive Assistant

Telefonica

DANIELLE DE WULF

Management Assistant

Janssen, Pharmaceutical Companies of Johnson & Johnson

Helen Monument

Office Manager Assistant to VP

Shell Aircraft International

LEEANNE ADU

Award winning PA of the year 2013 Crew Leader

Women in Sport